The tone, tenor, and timing of political campaigns are crucial elements. Now Barack Obama's campaign staff has a touchy problem: soothing over an honest statement from Michelle Obama that apparently wasn't quite spin-saavy enough.
The campaign of Democrat Barack Obama moved quickly Thursday to dampen any expectations raised by Michelle Obama who said this week that her husband has to win Iowa.
Most polls in Iowa show the Illinois senator in a tight race with Sen. Hillary Rodham Clinton and John Edwards. During a visit Wednesday to Davenport, Iowa, Michelle Obama commented on the importance of a strong showing in the caucuses.
"Iowa will make the difference," she said. "If Barack doesn't win Iowa, it is just a dream. If we win Iowa then we can move to the world as it should be. And we need your help in making that happen."